The Meidi was born in 1997
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The vigorous development of China's market economy has greatly improved the quality of life of the people.
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The pursuit of quality of life has also been projected onto the consumer market for household paper. In the 1990s, the rough and inferior toilet paper was far from meeting people's growing demand for hygiene and cleanliness.
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The embryonic form of Meidi Medical was formed at this stage, mainly acting as an agent for high-end household paper products at home and abroad, including Pampers from the United States, Curiosity from South Korea, Prince from Japan, and Heartprint from China, which received a warm response from the market.
Booming development in 2005
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The Meidi team is able to achieve daily distribution at 3000 branches, with information technology transmission (through self written code+B2B machine transmission+translation program) to achieve seamless connection between customer orders and warehouse distribution in real time.
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The period from 1997 to 2007 was a decade of learning and practice for Meidi to enter the household paper industry, as well as a decade of reflection and improvement.
The bottleneck of the 2008 economic crisis and career development
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The 2008 economic crisis, massive inventory, weak market, and plummeting prices
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During the bottleneck period of the industry and career, Meidi constantly tried, broke through, failed, and experienced painful contradictions for five years.
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It is also the nurturing of the Meidi brand that bears the layers of exploitation in terminal markets such as shopping malls, supermarkets, and chains, as well as the unrealistic sales pressure from major brands. At the same time, there is a need to increase income and support team members - it is indescribable to suffer from the enemy from behind.
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Did Meidi collapse in a desperate situation or stand still in a pile of chicken feathers on the ground.
In 2013, the product broke through the cycle and cocoon, and was reborn
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In 2013, Meidi first proposed the concept of mother and baby paper, and Meidi's use of knife paper for postpartum women emerged, coinciding with the relaxation of the two child policy.
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The demographic dividend in China has created a huge trend in the maternal and child market. With the help of Haofeng, Meidi products have become the pioneer, leader, and guardian of the postpartum paper category nationwide.
Establishing Enterprise Standards for Maternal and Child Care in 2020
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From 2016 to 2018, the company has served 90 OEM customers, occupying most of the markets in North China, South China, East China, and Northwest China, with the aim of becoming the best supplier and service provider of mother and baby paper products. The first phase of Meidi's 100000 level GMP sterile workshop has been officially completed, and antibacterial medical care tissues and maternity tissues have been launched.
Continuously innovating and serving 300 tertiary hospitals in 2021
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Meidi's spirit of continuous innovation, adherence to quality standards, and keen insight into market demand have gained favor in the medical nursing market.
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Medical B-ultrasound wiping paper, medical hand wipes, operating room hand towels, and customers have come in droves, gradually growing into the first brand of medical nursing tissue. It has become the preferred brand in more than 300 countries nationwide and exported to markets such as the United States and Germany.
Pursuing Excellent Quality and Creating World Brands in 2026
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Meidi has once again set sail, positioning itself globally and committed to becoming an innovative leader and the most trusted brand of medical care tissues worldwide.
